Table 1 Responses to closed-ended questions
Yes | Somewhat yes | Somewhat no | No | Missing | |
|---|---|---|---|---|---|
Does the new warning label provide important information about the harms of smoking? | 53 % (n = 447) | 40.3 % (n = 339) | 4.0 % (n = 34) | 2.5 % (n = 21) | 9 |
Is the message believable? | 44.2 % (n = 371) | 45.3 % (n = 380) | 8.0 % (n = 67) | 2.5 % (n = 21) | 11 |
Is the image effective for the general public? | 38.8 % (n = 326) | 39.3 % (n = 330) | 16.2 % (n = 136) | 5.7 % (n = 48) | 10 |
Is the image too graphic? | 9.1 % (n = 76) | 26.1 % (n = 219) | 22.4 % (n = 188) | 42.5 % (n = 357) | 10 |
Do you think the warning label would increase smokers’ motivation to quit? | 12.2 % (n = 102) | 53.6 % (n = 449) | 22.8 % (n = 191) | 11.5 % (n = 96) | 12 |
Do you think the warning label will persuade non-smoking youth not to start smoking? | 8.8 % (n = 74) | 40.9 % (n = 343) | 29.1 % (n = 244) | 21.1 % (n = 177) | 12 |